Coaching for Performance

Since the first edition was published over a decade ago, John Whitmore has taken the art of coaching to new heights with this bestselling classic that has sold more than 200,000 copies worldwide. Coaching for Performance is universally considered the definitive guide to mastering the skills of unlocking potential and maximizing performance. It focuses specifically on using coaching as the essential team leadership skill to improve individual and organizational performance.

Translated into over a dozen languages, this essential training guide has been used by organizations large and small, in nearly every corner of the world—from Coca-Cola, IBM and Ford Motor Company to the Hollywood, Florida, Police Department—to develop the personal and professional skills leaders need. This new edition introduces three new chapters, expanded examples, and an update to WhitmoreÆs original GROW model for fundamentally transforming management style and culture. New material includes additional chapters on raising self-esteem, incorporating meaning and purpose into work, setting goals, and adding a spiritual approach to coaching. A new section explains how to improve performance by applying coaching to organizational culture.

What People are Saying about Coaching for Performance...
"A must read for any coach aspiring to do advanced work. Bringing together the simplicity of the coaching process and the larger scope of the coaching professionùin a readable and provocative way—Coaching for Performance forecasts the necessary evolution that awaits the world of business and the world of coaching."

—Laura Whitworth, cofounder of The Coaches Training Institute and author of Co-Active Coaching

John Whitmore is internationally recognized for his pioneering work in developing new approaches to sports and business training. He consults and lectures widely on coaching and human resource management and is a principal partner in Performance Consultants.